Swipe fatigue. Catfishing. Ghosting.
In a sea of modern dating frustrations, Jarrod Knowles saw not just a problem—but an opportunity.
His solution? True Colors—a bold new dating platform that’s reshaping the rules of digital romance through radical transparency, innovation, and integrity.
A Personal Pain Point Turned Passion Project
Knowles’ journey wasn’t born from tech ambition—it came from a desire to heal and help.
After navigating a series of “crazy, intense, and mind-blowing” experiences in his own dating life, he set out to build a better way.
At the heart of his vision? Self-awareness and truth-telling.
On True Colors, users don’t just list their best photos—they acknowledge their weaknesses, quirks, and even their toxic traits.
“It’s empowering to know upfront what to expect,” Knowles says. “Let’s stop pretending and start relating.”
Innovation with a Purpose
From disability-friendly Voice Swiping to screenshot-proof chat features, True Colors doesn’t follow industry trends—it creates them.
With two patents pending and a steadfast commitment to health, privacy, and authenticity, the app delivers both cutting-edge technology and deep emotional intelligence.
Key features include:
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Unsend messages
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PIN-protected profiles
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Real-time reminders about mental and sexual health
It’s more than a dating tool—it’s a lifestyle ally.
Building Beyond the App
Knowles didn’t just want people connecting online—he wanted them connecting in real life.
This September 24–29, the team is hosting the True Colors Festival in Las Vegas—a testament to the brand’s ambition to turn matches into memories.
No Tricks, Just Truth
Forget the upsells.
At True Colors, key features are free by design.
“You shouldn’t have to pay to see who likes you,” says Knowles.
“We offer value first—then let users decide if they want to go Boss VIP.”
It’s a refreshingly human-first approach in a world often driven by profits over people.
A Future of Smart Love
With plans to integrate:
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AI matchmaking
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Web3 elements
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Automation tools
True Colors aims to help users date wiser, not just faster.
The app’s upcoming marketing campaign is poised to elevate its impact—and solidify its place as the most forward-thinking player in the dating space.
Knowles’ mantra?
“Keep moving forward. Just never give up.”
It’s the same spirit that’s driven him from hardship to headlines—and now powers the future of authentic connection.
True Colors isn’t just an app—it’s an experience.
And with Jarrod Knowles leading the charge, the future of online dating looks just a tad bit more authentic.
